About the project
We transformed Palermo Financial Group’s outdated site into a sleek, mobile-first platform that highlights their $400M+ funding record and simplifies the loan process. The redesign delivers a streamlined, conversion-focused experience while meeting financial compliance standards and standing out from regional competitors.
Design process
Problem identification & research
Identify Solution & ideation
Sketch & designing
AB Testing
refining Design
Let’s build your brand’s next big win
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